A human-centric designer, teacher & UX consultant based in Singapore. I focus on coaching actionable and thoughtful UX Strategies for small businesses & personal development. By using an intelligent mix of tactical Design Research Methods, Data Storytelling & Lean Prototyping mindset, I help people to generate new leads from inside out.


I have more than six (6) years of experience in coaching & mentoring human-centric design process to people who involved in developing digital product and contents.

Each day, I empower & inspire people through my lectures, writings, and workshops. By understanding Design as its original intent, the greatest design practice is never about the product or things you have conjured up for others to experience, but using design to rework and wayfind a happy life that is worth living.

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